Growe Talents

CRM manager

Growe Talents · Anywhere
Anywhere Posted 2026-10-16
Type
Full-time
Experience
3+ yr

Our client is an international online gaming company focused on delivering engaging and innovative gaming experiences, leveraging modern technologies to provide high-quality products and services for a global audience.

Perfect for those who aim to:

•

Develop and execute CRM strategies for casino and sports betting brands, managing the full customer lifecycle;

•

Lead planning and analysis of promotional campaigns aimed at player acquisition, activation, retention, and reactivation;

•

Build and maintain advanced customer segmentation strategies based on behavioral and transactional data;

•

Design, execute, and evaluate A/B and multivariate tests to optimize CRM performance;

•

Oversee multichannel campaign execution (email, SMS, push notifications, auto calls);

•

Collaborate with design, content, and product teams to deliver high-quality, on-brand promotional materials;

•

Develop and refine automated player journeys and customer retention funnels;

•

Plan monthly promotional calendars, including gamification mechanics and bonus campaigns;

•

Track and analyze key CRM KPIs on a daily, weekly, and monthly basis;

•

Improve customer engagement and communication metrics based on data insights.

Experience you’ll need to bring:

•

3+ years of CRM experience in the casino and sports betting industry;

•

Proven expertise in developing segmentation strategies and personalized communication;

•

Hands-on experience with email, SMS, push, and other CRM channels;

•

Strong understanding of bonus mechanics, player journey funnels, and engagement tactics;

•

Advanced analytical skills; ability to draw actionable insights from large data sets;

•

Familiarity with CRM platforms;

•

Experience with gamification platforms or engagement tools (e.g., quests, challenges) is a plus;

•

Upper-intermediate or higher level of English (both written and verbal).

It's a perfect match if you have those personal features:

•

Attention to detail and organizational skills;

•

Ability to think creatively, strategically, identify and resolve problems;

•

Good communication and collaboration skills;

  • Proactive attitude and ownership mindset to independently manage and optimize campaign performance.

Our clients offer competitive benefits to support your professional and personal growth, including:

•

Health & Wellness Focus;

•

Global Medical Coverage;

•

Growth Opportunities;

•

Benefits Programs (compensation for the gym/stomatology/psychological service & etc.);

•

Performance-Driven Rewards;

•

Dynamic Work Environment.

Apply, and let your growth journey begin.

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Interested in this role?

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