Applications are closed for this role. It was originally posted 2026-03-23. It’s no longer accepting applicants — see roles 1build is still hiring for →, or browse the live openings below.
About this role
Why join us?
Handoff is the AI agent that runs a construction company. We help remodelers automate estimating, streamline operations, and win more work - backed by real-time cost data, intuitive design, and workflows that “speak contractor.” With over 10,000 monthly active users and $6B in annualized project volume already flowing through our platform, we’re becoming the trusted partner for the people who build our homes.
We are backed by $25M+ raised from Y Combinator, Initialized, and Greycroft. Our team is distributed across hubs in Austin, São Paulo, and Buenos Aires, and we are deeply focused on building intuitive, high-impact solutions that make a real difference for our users.
- Build and own Handoff’s content strategy, from ideation to execution and performance tracking.
- Develop a repeatable content playbook that drives scalable growth across SEO and other channels.
- Lead SEO strategy, including keyword research, topic clustering, and optimization frameworks.
- Partner with Product, Sales, and Customer Success to translate real user insights into content.
- Establish clear KPIs and reporting to measure content performance and inform decisions.
- Review and elevate content quality across all outputs, ensuring clarity, consistency, and impact.
- Run structured experiments across content formats, channels, and messaging to drive continuous improvement.
- Collaborate with content marketers and external contributors to scale production effectively.
- Continuously refine strategy based on performance data, market trends, and company priorities.
- 5–7+ years of experience in content marketing or content strategy roles, ideally in B2B SaaS or high-growth startups.
- Proven track record of building and scaling content strategies or playbooks that drive measurable growth.
- Strong copywriting skills, with the ability to produce and evaluate high-quality written content.
- Deep understanding of SEO, including keyword research, clustering, and tools like SEMrush or Ahrefs.
- Experience working cross-functionally with product, sales, or customer-facing teams.
- Highly structured thinker with the ability to turn ambiguity into clear frameworks and plans.
- Data-driven mindset, comfortable using metrics to guide decisions and iterate on strategy.
- High ownership and bias toward action in fast-paced, evolving environments.
- Bonus: Experience writing for contractors, trades, construction, or other blue-collar audiences.
- Bonus: Exposure to product marketing, storytelling, or technical product education
- Competitive Salary + Equity
- Unlimited Paid Time Off (PTO)
- 401(k)
- Medical, Dental & Vision Insurance
- Life & Disability Insurance
- Flexible Spending Account (FSA)
- Dependent Care FSA (DC FSA)
- Relocation Allowance
- Top-Notch Equipment - Choose your laptop!
- Team Offsites