Clearer.io

Content Marketing Lead

Clearer.io · Leicester
Leicester $40K–$45K Posted 2026-08-07
Salary
$40K–$45K
Type
Full-time
Experience
5+ yr

Own the content strategy across the portfolio. What gets made and what doesn’t, based on what sales are hearing, where we’re losing deals, what buyers search for and where we have proof. Not a generic editorial calendar.

Make us findable - by search engines and by AI. When a merchant asks an LLM about the problems our products solve, we should be in the answer. You’ll own what we rank for and get cited on, and treat ‘the model stopped mentioning us’ as a problem worth fixing.

Run the thought leadership programme. POV pieces, executive bylines (you’ll be ghostwriting for our leadership - say so if that’s a draw or a dealbreaker) and category commentary on AI-driven discovery, trust and agentic commerce, backed by our own merchant data.

Turn launches into content. Work with the Product Marketing Manager on each product line so content never lags positioning, and write the blogs, comparison pages and launch narratives yourself.

Feed what you learn back. Content is usually the first place a positioning gap shows up. We’ll expect you to say so.

how we’ll measure it

Commercial outcomes, not traffic charts: content-influenced pipeline, organic and AI visibility on the topics we choose to own, organic-to-demo and MQL-to-opportunity conversion by asset. Marketing Ops owns the attribution plumbing - you define what we measure, not how it’s tracked. And different bets run on different clocks: we won’t judge a research programme on month-three MQLs.
Four things are non-negotiable:

3+ years in B2B content marketing. Owning both the plan and the writing, close to the work.

Strong, plain writing. No filler, no jargon padding. You can turn a data point into a sentence a buyer actually believes.

Commercial instinct. You can name a piece of your work that changed a deal, a conversation or a conversion. A clean story matters more than a clean number - plenty of good marketers have worked somewhere the tracking was broken.

Comfortable working directly with sales. Pulling call data, sitting in on deals, turning objections into content.

Nice to have :

Thought leadership you’ve written and placed - bylines, POV pieces, original data narratives

SEO experience, and active curiosity about AEO/GEO and how LLMs decide what to cite

Marketing to eCommerce or retail buyers

Partnering with Product Marketing across more than one product line

On AI: we expect you to use it - and to know exactly where it can’t be trusted. Tell us how you actually work.

Don't tick every box? Apply anyway. We hire for potential and mindset as much as experience - if this role excites you, we want to hear from you.
eCommerce is crowded, noisy and increasingly complex. At clearer.io, we’re built for a different outcome: clarity you can act on. We bring together smart products - Clearer, our growth engine for AI-ready eCommerce, alongside Boost Commerce, REVIEWS.io and Influence - to power discovery, conversion and growth for thousands of merchants worldwide. We’re a global team across five international markets, backed for the long term by PSG Equity and Silversmith Capital Partners.

What guides us day to day:

Customers at the heart: we obsess over their needs so we can grow together

Purposeful progress: we don't settle - we take initiative and embrace bold thinking

Endless innovation: we refine, improve, and take meaningful action

Always open: we build trust through transparency and global collaboration

Private Medical Insurance with Vitality from day one - including private GP access, a 24/7 medical helpline and advanced cancer cover

Dental, optical and hearing cover

Mental health support - unlimited CBT (first 8 sessions without GP referral) and a confidential Employee Assistance Programme

20 days PTO and 6 bank holidays - plus the full week off between Christmas Eve and New Year's Day

Statutory workplace pension

Everyone, everywhere

Your birthday off - a full paid day, just for you, every year

Give Back Day - a paid day each year to volunteer for a cause you care about

Bonusly peer recognition - real-time shout-outs tied to our values, with points that convert to real rewards

Clearer Together - each quarter, one employee who exemplifies our values wins a fully-funded 5-night trip to one of our global offices (Sydney, Berlin, Leicester, Irvine or Ho Chi Minh City)

a fair shot for everyone

We're committed to a fair and inclusive hiring experience. Hiring decisions at clearer.io are based on skills, experience and role requirements - nothing else. If you need any adjustments during the interview process, just tell us; it won't affect your application.

If you believe eCommerce growth should be simpler, smarter and clearer - we'd love to hear from you. Apply now.

LLM
$80K — 10th pctl $230K — 90th pctl
This role’s midpoint $42K vs. market median $150K for Marketing roles
-70%
below median
Based on 6,500+ Marketing roles with disclosed salary ranges tracked on NewJob.
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