Sika

Trade Marketing Manager

Sika · Bucharest, Romania
Bucharest, Romania Posted 2026-08-04
Type
Full-time
Experience
3+ yr
  • Develop and implement trade marketing strategy aligned with company commercial objectives
  • Increase product visibility and conversion in retail and distribution channels
  • Strengthen collaboration between Sales, Marketing, and key partners
  • Ensure efficient use of trade marketing investments with measurable ROI
  • Develop and execute channel-specific trade marketing plans for retail and distribution partners
  • Translate brand strategy into effective in-store execution and commercial initiatives
  • Define and implement promotional mechanics and sell-out campaigns
  • Bachelor’s degree in Marketing, Business, or similar
  • Minimum 3–5 years experience in:
  • Trade Marketing / Marketing / Sales
  • Strong understanding of:
  • Retail & distribution channels
  • FMCG / B2B environment (preferably construction industry)

Partner & Stakeholder Management

  • Build and maintain relationships with:
  • Retailers
  • Distributors
  • Key partners
  • Ensure strong collaboration for joint promotional initiatives

We offer competitive salaries, aligned with local market benchmarks and the specific scope and responsibilities of each role. Compensation is determined based skills relevant to the position, education and/or training.  We are committed to fair and equitable pay practices in accordance with applicable laws and regulations.

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