Applications are closed for this role. It was originally posted 2026-09-18. It’s no longer accepting applicants — see roles Wpromote is still hiring for →, or browse the live openings below.
About this role
- Owning the strategy, direction, and delivery of performance-driven creative across a book of business ranging from 2-5 clients, ensuring alignment with client KPIs and channel objectives
- Translating performance data into clear creative direction, including testing roadmaps, hypotheses, and iteration plans
- Developing recurring static and video briefs grounded in platform best practices and performance insights. Inclusive of performance-driven messaging, hooks, headlines, and ad copy tailored to platform behavior, audience insights, and campaign objectives
- Partnering closely with Media teams to align on testing strategy, scaling opportunities, and performance optimization
- Collaborating with Design and Production to bring concepts to life, managing timelines, budgets, and deliverables
- Analyzing creative performance across platforms and synthesize learnings into actionable insights and next steps
- Applying a strong understanding of platform dynamics (Meta, TikTok, YouTube, Amazon, Programmatic) to inform creative strategy
- Supporting client communication by presenting creative concepts, performance insights, and strategic recommendations
- Contributing to the development of creative testing frameworks, best practices, and ways of working across accounts
- Identifying opportunities to improve creative efficiency through tools, automation, and emerging technologies
- Traveling occasionally to visit clients, team meetings, and/or events. Likely 1-3 times/year
- 2–3 years of experience in Content Marketing, SEO Content, Editorial Strategy, or a related agency or in-house marketing role.
- Experience developing content strategies that drive measurable performance across organic search, engagement, or business objectives.
- Strong understanding of SEO fundamentals and an interest in how AI-powered search is evolving content discovery.
- Experience creating and managing a variety of content formats, including website content, blogs, thought leadership, and other digital marketing assets.
- Proven ability to manage multiple clients, projects, and competing priorities in a fast-paced environment.
- Strong client-facing communication, presentation, and project management skills.
- Experience using marketing and analytics platforms such as Google Analytics, Google Search Console, SEMrush, Adobe Analytics, Asana, and AI productivity tools such as ChatGPT or Claude.
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