About this role
- Build our demand generation motion through organic, community, paid, email, content, events.
- Own SEO/AEO/GEO end-to-end: keyword research, technical basics, content briefs, on-page optimization, and building the organic search foundation.
- Run experiments across all channels, kill what doesn't work, double down on what does
- Partner directly with Sales on ICP, messaging.
- Launch co-marketing programs with our cloud marketplace partners - AWS, GCP, Azure, Snowflake, etc.
- Set up the marketing ops foundation: attribution, UTM tracking, HubSpot hygiene, reporting
- Coordinate field events and activations where our buyers show up
- Build repeatable programs out of what works
- 3-6 years in B2B marketing, with meaningful time at a startup.
- You've owned SEO before - you understand technical basics, know how to build a content strategy around search intent, and have actually grown organic traffic
- You've built campaigns without a template, a large budget, or a team beneath you
- Strong writer
- Data-driven but not paralyzed by it
- Proficient in Claude code, n8n, etc.
- Cloud marketplace or ecosystem-led growth experience is a big plus
- Ambiguity should excite you, not scare you
- The salary for this role is $120,000–$150,000/year, depending on experience, market location, and overall fit for the role.
- Competitive salary, comprehensive health insurance, monthly office stipends, benefits, etc.
- Meaningful equity plan
- We are a driven team of ~65 people with hubs in SF and Vancouver
- Well-funded / long runway
- We are a fast-moving flat org and avoid hierarchical structures
Tech stack
AWSGCPAzureSnowflakeHubSpot
Salary context
-10%
below median
Based on 3,500+ Marketing roles with disclosed salary ranges tracked on NewJob.