Reply App

Engagement Director, Omni-Channel Marketing

Reply App · Atlanta, GA
Atlanta, GA Posted 2026-07-15
Type
Full-time
Experience
10+ yr

Primary client contact, providing short and long-term strategic counsel, as well as overall fiscal responsibility for the account, including comprehensive budget tracking and management

Manage a marketing program, lead/define marketing strategies, and guide the vision across core marketing technology investments and integrations for clients at an enterprise-roadmap level

Effectively manage full project lifecycles, creates and maintain detailed project plans and reports, according to Sagepath’s SDLC process, that communicate tasks, milestone dates, status and resource allocations

Facilitate client stakeholder working sessions and interviews in order to elicit and document business, non-functional, functional and technical requirements as well as project KPIs

Act as Agile Product Owner by leading Agile SCRUM ceremonies, including but not limited to backlog refinement, sprint planning, sprint retrospectives, and training

Act as client relationship manager, serving as point of contact for escalation and ad hoc needs.

Provide strategic oversight and support of the technology and systems used within the client’s ecosystem, including recommendations on how systems should be integrated & utilized in support of their business goals
Experience leading a wide array of digital B2B and B2C implementations, including: Digital Marketing Platforms, eCommerce, Web Content Management Systems, and Mobile Applications.

10 years of experience in Business Analysis, Product Management, or Project Management

Working knowledge of requirements, timelines, user flows

Working knowledge of the SDLC and Agile methodologies

Experience launching 5 or more IT platforms/software for Enterprise Accounts
Experience working in an agency or consulting setting

Experience working with Optimizely Platform

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