Nielsen Holdings

Senior Data Analyst I - Survey Programming

Nielsen Holdings · Mumbai, India
Mumbai, India Posted 2026-08-05
Type
Full-time
Experience
6+ yr

Our Senior Technical Survey Data Analysts are responsible for programming survey questionnaires based on the materials provided by the Brand Impact Research Team, using specific software to program surveys, such as Decipher. This position combines survey development (from questionnaires), quality assurance, and direct communication with internal stakeholders and partners.  This role will include liaising with project managers and researchers to understand their requirements, programming surveys according to their specifications, and resolving any issues encountered during fieldwork. The role also involves checking and cleaning survey data, merging data, and creating cross-tabulation tables.

Primary Role Responsibilities:


Turning a questionnaire document into an online survey using Decipher


Performing rigorous quality assurance checks on survey programs to ensure that they are error-free and meet client expectations


Working with the client services and research teams to ensure that client expectations are met and exceeded


Communicating with internal stakeholders to obtain clarifications and/or resolve survey programming issues


Troubleshooting and resolving issues with programmed surveys while they are in the field


Reviewing collected data for outliers, skip logic issues, or inconsistencies


Cleanse data, data merging, and create cross-tabulation tables


The position involves regular night shifts and weekend work. Adapting to this schedule is a crucial aspect of the role.


Support all operational tasks undertaken by the team outside of survey and data programming, ensuring seamless workflow and efficiency.


Collaborate with team members to contribute to overall project success

Necessary Skills:


Excellent critical thinking and the desire to seek solutions for novel situations as they arise


Attention to detail – quality, and accuracy in all work and interactions


A self-motivated, curious learner with the ability to work collaboratively and willingness to lean in – need to jump in quickly, adapt and work in a collaborative team environment, managing multiple projects at once


Agile and open-minded, resilient with an enthusiasm for problem-solving.


Quick learner with a logical mindset and analytical thinking who is passionate about technology


Excellent communication and interpersonal skills.  Friendly, motivated, dynamic, ambitious, and a team player!


Strong project management skills - being organized, taking ownership, using initiative & being proactive


Some programming experience, ideally understanding Object-Oriented Programming, loops, recursion, data structures, and algorithms.


Ability to work across diverse clients and industries


4-6+ years experience in analytics and/or survey program


Bachelor’s Degree/ B.Tech/BE in Computer Science/Engineering or any IT-related fields


Python 2.7 (or other languages), XML, HTML, JavaScript, and CSS “OR” have strong problem- solving skills with the ability to learn things quickly in a challenging environment and think outside the box


Ability to grasp new concepts easily


Stats background a plus


Technical proficiency in Office/Google Suite of software solutions


Excellent verbal and written communication skills


Ability to work independently in a fast-paced environment


Experience in Decipher


The position involves regular night shifts and weekend work

At Nielsen, we are passionate about our work to power a better media future for all people by providing powerful insights that drive client decisions and deliver extraordinary results. Our talented, global workforce is dedicated to capturing audience engagement with content - wherever and whenever it’s consumed. Together, we are proudly rooted in our deep legacy as we stand at the forefront of the media revolution. When you join Nielsen, you will join a dynamic team committed to excellence, perseverance, and the ambition to make an impact together. We champion you, because when you succeed, we do too. We enable your best to power our future.

Please be aware that job-seekers may be at risk of targeting by scammers seeking personal data or money. Nielsen recruiters will only contact you through official job boards, LinkedIn, or email with a  nielsen.com  domain. Be cautious of any outreach claiming to be from Nielsen via other messaging platforms or personal email addresses. Always verify that email communications come from an @ nielsen.com  address. If you're unsure about the authenticity of a job offer or communication, please contact Nielsen directly through our official website or verified social media channels.

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Nielsen Holdings

Nielsen Holdings

Media Measurement · Private · New York, USA

Stage & Valuation
Private · $16B
Key Investors
Elliott Investment Management, Brookfield Business Partners
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Nielsen Holdings operates as a global leader in media measurement, audience insights, and data analytics. The company provides critical market research services to help clients understand what consumers listen to, watch, and buy across various channels and platforms.
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