Staff Engineer, Salesforce Marketing Cloud

REQUIREMENTS:

• Total Experience 6+ years
• Strong hands-on implementation experience in Salesforce Marketing Cloud.
• Hands-on experience implementing Salesforce Data Cloud in 1–2 end-to-end projects.
• Strong expertise across Salesforce Marketing Cloud modules including Journey Builder, Automation Studio, Contact Builder, Content Builder, Email Studio, Mobile Studio, Web Studio, Advertising Studio, Reporting, Einstein, and APIs.
• Strong understanding of Salesforce Marketing Cloud architecture, best practices, and solution design principles.
• Experience designing scalable, enterprise-grade Salesforce Marketing Cloud and Data Cloud solutions.
• Strong experience integrating Salesforce Marketing Cloud with Salesforce CRM, Service Cloud, Salesforce Data Cloud, and third-party applications.
• Hands-on development experience with AMPscript, SQL, Server-Side JavaScript (SSJS), HTML, and CSS.
• Experience developing responsive email templates and dynamic, personalized email campaigns.
• Strong understanding of Marketing Cloud data models, Contact Builder, Data Extensions, Subscriber Management, and audience segmentation.
• Experience building customer journeys, automation workflows, triggered communications, and multi-channel campaigns.
• Experience creating technical architecture, implementation diagrams, and solution documentation.
• Strong knowledge of REST/SOAP APIs and integration patterns.
• Experience developing reports, dashboards, and campaign performance analytics in Salesforce Marketing Cloud.
• Strong troubleshooting, debugging, and problem-solving skills.
• Experience working in Agile development environments.
• Excellent verbal and written communication skills.
• Ability to communicate technical concepts effectively to business and non-technical stakeholders.
• Strong stakeholder management, collaboration, and leadership skills.
• Experience mentoring technical team members and guiding development best practices.

• Salesforce Certified Marketing Cloud Email Specialist.
• Salesforce Certified Marketing Cloud Administrator.
• Salesforce Certified Marketing Cloud Developer.
• Salesforce Certified Marketing Cloud Consultant.
• Salesforce Certified Data Cloud Consultant.
• Experience with Customer Data Platforms (CDPs), CRM integrations, and enterprise marketing automation strategies.

RESPONSIBILITIES:

• Act as the Subject Matter Expert (SME) for Salesforce Marketing Cloud and Salesforce Data Cloud.
• Lead the design, development, and implementation of Salesforce Marketing Cloud and Data Cloud solutions aligned with business requirements.
• Collaborate with Business Analysts, Solution Architects, and business stakeholders to define requirements and recommend scalable technical solutions.
• Translate business requirements into Salesforce Marketing Cloud technical designs and implementation plans.
• Design, develop, test, and deploy customer journeys, automation workflows, and multi-channel marketing campaigns.
• Configure and maintain Salesforce Marketing Cloud modules including Journey Builder, Automation Studio, Contact Builder, Content Builder, Email Studio, Mobile Studio, Web Studio, Advertising Studio, Reporting, Einstein, and APIs.
• Design and develop dynamic, responsive email templates following industry best practices for email rendering and mobile responsiveness.
• Develop personalization and automation using AMPscript, SQL, SSJS, HTML, and CSS.
• Implement and manage integrations between Salesforce Marketing Cloud, Salesforce CRM, Service Cloud, Salesforce Data Cloud, Customer Data Platforms (CDPs), and third-party systems.
• Create and maintain technical architecture diagrams, implementation documentation, and solution design artifacts.
• Develop reports, dashboards, and campaign performance analytics within Salesforce Marketing Cloud.
• Ensure adherence to Salesforce best practices, coding standards, security, governance, and performance optimization.
• Troubleshoot and resolve complex technical and functional issues related to Salesforce Marketing Cloud and Data Cloud.
• Balance priorities across multiple projects and client engagements while ensuring high-quality delivery.
• Participate in Agile ceremonies, code reviews, testing, deployment, and release activities.
• Mentor junior developers and provide technical leadership to project teams.
• Stay up to date with Salesforce Marketing Cloud and Data Cloud product enhancements and recommend continuous improvements to the organization's marketing technology landscape.

Bachelor’s or master’s degree in computer science, Information Technology, or a related field.

👋🏼 We're Nagarro.

We are a Digital Product Engineering company that is scaling in a big way! We build products, services, and experiences that inspire, excite, and delight. We work at scale — across all devices and digital mediums, and our people exist everywhere in the world (18500+ experts across 40 countries, to be exact). Our work culture is dynamic and non-hierarchical. We're looking for great new colleagues. That's where you come in!