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Brand & Narrative: Own overall brand strategy, category positioning, and corporate communications/PR — establishing analog compute-in-memory as the efficient alternative to GPUs with one coherent narrative that stretches across data center, automotive, robotics, and defense.
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Product & Vertical Marketing: Translate Mythic's technical differentiation into distinct positioning, proof points, and co-marketing plans for each vertical — data center, automotive, robotics, and defense — in partnership with the CEO and BD leadership.
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Demand Gen & Sales Enablement: Build the full-funnel demand engine and own sales enablement end-to-end — battlecards, ROI/TCO tools, case studies, and vertical-specific playbooks — so sales and BD can win against GPUs and competing ASICs in every market.
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Team & Operations: Build the marketing organization from the ground up, defining the hiring plan and rapidly recruiting and scaling a full team across brand, product marketing, comms, demand gen, and sales enablement while representing Mythic at industry events, with press, and with industry, tech and financial analysts.
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15+ years of marketing experience in semiconductor, AI infrastructure, or deep-tech hardware — ideally including a stint at a company like NVIDIA, Qualcomm, Intel, Arm, or a comparable silicon/infrastructure player.
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Demonstrated range across at least two of Mythic's core verticals — data center/hyperscale, automotive, robotics/industrial, or defense/government — and the judgment to know how positioning, channels, and buyers differ across them.
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True end-to-end, hands-on experience: you've owned brand and category strategy, product marketing, demand gen, and sales enablement, not just one slice of the funnel — equally comfortable writing a brand narrative and building a competitive battlecard.
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Direct experience building a marketing team at a startup and rapidly scaling it — hiring the first several marketers, standing up the function's processes, and expanding headcount.
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Proven ability to build a category narrative from scratch, particularly one that needs to explain a genuinely new architecture.
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Strong written and verbal storyteller; able to operate as Mythic's de facto external voice alongside the CEO.
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Experience with high-stakes corporate communications, including funding rounds, strategic partnerships, and executive positioning, as well as internal comms and crisis comms.
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Comfortable in a fast-moving, resource-constrained environment where you'll do strategic and hands-on work in the same week.