Created by a team with decades of commissions experience, CaptivateIQ is pioneering the new standard in commission management and enabling companies to reclaim the power of incentives.
Calculating commissions is mission-critical. And it’s really, really hard. Each company has a unique commission structure that involves far more calculations and data than a typical salary payroll — and for many, commission is one of the largest expenses on the P&L statement.
When CaptivateIQ was founded in 2017, compensation leaders were tracking and managing sales data using costly legacy software or, in the worst cases, a single spreadsheet. There were no other options but to use opaque, error-prone processes to manage commissions. Our founders knew this could be better. So they created the solution that they’d want to use: CaptivateIQ.
Today, the best teams use CaptivateIQ to strategically manage and maximize the power of incentives. Twenty-eight of the Forbes Cloud 100, including leading brands like Amplitude, Gong, and Hopin, use CaptivateIQ to power their commission programs. We have over $164.6M in funding from ICONIQ, Sequoia, Accel, Workday Ventures, Sapphire, Y Combinator, Amity Ventures, GTMFund, S28 Capital, and other top investors. We’ve grown over 3x by all measures in the past year – including revenue, customers, and employees – and we’re searching for more great folks such as yourself to help us transform the world of commission management.
We’re proud of our 5.0 rating on Glassdoor. Our remote team comes from diverse backgrounds and experiences, which helps us better serve our customers and each other. People are at the heart of our open and inclusive organization, and we bring transparency, humility, and respect to everything that we do.
About the Role
As our first Events Marketing hire, you’ll get to own and drive our events strategy from the ground-up to showcase CaptivateIQ to industry leaders at leading industry events, conferences, roadshows, and any hosted events put on by CaptivateIQ. Successful candidates will have experience with event marketing, project management, production, and cross-functional collaboration. You are an experienced events manager with a strong program management background and have deep experience with managing agencies for both virtual and in-person events. You’re also someone who stays ahead of the latest experiential innovations in the industry and is comfortable with taking calculated risks in order to drive impactful experiences. You understand how events widen brand visibility and increase touchpoints with high-priority targets, leads, and customers. Location: Open to remote work within the United States with the ability to travel when needed.
#BI-Remote
- Develop and own a comprehensive field marketing strategy across tradeshows, conferences, executive dinners, roadshows, webinars, partner events, customer events, and CaptivateIQ-hosted experiences.
- Build integrated event campaigns in partnership with Demand Generation, Product Marketing, Digital Marketing, Content, Business Development, and Sales to maximize engagement before, during, and after every event.
- Partner with Sales leadership to identify priority accounts, territories, and event investments that drive meetings, opportunities, and pipeline.
- Evaluate sponsorships, conferences, and field marketing investments based on business impact, target audience alignment, expected pipeline contribution, and ROI.
- Design memorable in-person and virtual experiences that strengthen brand awareness while generating measurable business outcomes.
- Define success metrics and forecast event performance across registrations, meetings, opportunities, pipeline, and revenue influence.
- Establish repeatable operating rhythms for pre-event planning, onsite execution, post-event follow-up, and executive reporting.
- Partner with Business Development and Sales to ensure timely follow-up, meeting conversion, and opportunity progression after every event.
- Analyze event performance and communicate business results, insights, recommendations, and future investment strategies to executive leadership.
- Own and manage the annual event budget, continuously optimizing investments based on performance data and business impact.
- Support executive engagement strategies, including speaking opportunities, customer meetings, executive dinners, and strategic account interactions.
- Create scalable processes that improve planning, cross-functional collaboration, execution, and measurement across the events program.
- 5+ years of experience in event marketing, field marketing, or integrated demand generation.
- Proven success building field marketing programs that generate measurable pipeline and revenue impact.
- Experience planning and executing conferences, executive events, webinars, customer events, and virtual experiences from strategy through execution.
- Strong understanding of demand generation and how events contribute to integrated marketing campaigns.
- Experience partnering closely with Sales and Business Development to drive meetings, pipeline, and account engagement.
- Proven ability to forecast, measure, and communicate event performance using pipeline, opportunity, and ROI metrics.
- Exceptional project management and cross-functional leadership skills with the ability to influence stakeholders across Marketing and Sales.
- Strong executive presence and experience presenting recommendations and business results to senior leadership.
- Highly analytical with the ability to make investment decisions based on data and business outcomes.
- Experience managing large event budgets and optimizing investments based on performance.
- Self-starter with excellent organizational skills and the ability to manage multiple priorities in a fast-paced environment.
- Experience with HubSpot, Salesforce, Zoom Webinar, Outreach, Gong, Highspot, Slack, and Google Workspace.
- Experience marketing to Revenue Operations, Sales Operations, Compensation, Finance, or enterprise B2B software buyers.
- Experience with Account-Based Marketing (ABM) strategies and field marketing programs.
- Comprehensive Healthcare: 100% coverage for medical, dental, and vision for all FTEs, with roughly 75% coverage for dependents.
- Flexible Time Off: Flexible vacation days plus quarterly mental health days to ensure you have the space to recharge.
- Annual Stipends: Dedicated funds for your professional development and caretaking needs.
- Work Anniversary Bonuses: Annual bonuses to celebrate your milestones and contributions to the CaptivateIQ team that grow as your tenure does.
- Retirement Savings (US-Only): A 401(k) plan to help you invest in and secure your future.
- Premium Tools: The latest Apple hardware to empower you to do your best work.
- Inclusive Community: Active Employee Resource Groups (ERGs) that celebrate shared identities and support our DEI goals by fostering an environment where diverse talent thrives.
- Only emails from @captivateiq.com should be trusted.
We are aware of active recruitment scams using the CaptivateIQ name, in which individuals pose as our recruiters and post fake remote job openings and make fake job offers on the Internet. Please note, we will never do the following:
- Attempt to correspond with a candidate using a free web-based account, such as an email address that ends in @gmail.com, @yahoo.com, @hotmail.com, etc.
- Make an offer of employment without conducting multiple rounds of interviews face-to-face using secure video-conferencing technology.
- Ask candidates to cash checks to buy equipment on behalf of CaptivateIQ.
- Ask candidates to make a payment in order to be considered for a position.
- Make early requests for candidates' personal information such as date of birth, passport details, credit card numbers, bank details and social security number, etc.
- Please note that we’ll only ask for more sensitive personal information in connection with background checks after an offer is made.
The compensation offered for this position will depend on numerous factors, including individual proficiency, anticipated performance, and the location of the selected candidate. The OTE salary range for this role is $100,000 – $140,000. Compensation for candidates hired in Canada will be provided in Canadian dollars and may differ from the ranges listed above due to currency conversion. Our OTE is just one component of CaptivateIQ's competitive total rewards package, which also includes equity, comprehensive health benefits, and other perks and benefits.