Art Direction
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Support the Senior Art Director on seasonal campaign and lookbook development — contributing to moodboards, casting research, backdrop and prop sourcing, and location planning
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Partner with the Senior AD to build and plan shotlists for campaigns, lookbooks, and ecomm shoots
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Lead video art direction for lookbook and campaign shoots — including filming style references, look coverage planning, and on-set video direction
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Provide on-set support across all shoot types
Image Selects & Post-Production
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Audit on-set selects at the start of post-production — verifying all required frames are captured, flagging missing coverage, and ensuring product colors are accurately represented
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Own retouching notes end-to-end, managing multiple rounds of feedback with external retouchers
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Sequence final imagery across all platforms — ecomm, email, Instagram, paid ads, and print — with an eye for visual rhythm, storytelling, and platform context
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Manage final asset handoff to the ecomm manager
Ecomm & Site
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Own the full ecomm imagery pipeline from post-production through to site upload
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Conduct regular PDP and collection page audits; flag and resolve missing or outdated assets
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Support homepage and collection page updates in Figma
Email & Paid
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Gather and prepare image assets for women's email campaigns and paid ads
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Review imagery in context of email layouts and paid ad templates; flag updates as needed
Social
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Support Instagram grid planning and sequencing
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Prepare assets for Stories and Reels as directed
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2–4 years of art direction or creative experience at a fashion or lifestyle brand
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A passionate creative storyteller with a strong, developing aesthetic and genuine enthusiasm for photography, styling, and visual communication
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Exceptional taste and attention to detail — you notice everything and care about getting it right
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Proficiency in Figma, Adobe Creative Suite, Capture One, and Frame.io; familiarity with Asana or similar project management tools
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Highly organized and able to manage multiple projects and deadlines simultaneously in a fast-paced environment
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A collaborative, low-ego working style; eager to grow and execute under direction while developing your own creative voice
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Curiosity — about design history, photography, culture, and what makes a brand feel distinct
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A genuine love for American classics and the California ethos that drives everything we make