BTSE Group

KOL BD Associate

BTSE Group · Jakarta, Indonesia
Jakarta, Indonesia Closed
Applications are closed for this role. It was originally posted 2026-07-08. It’s no longer accepting applicants — see roles BTSE Group is still hiring for →, or browse the live openings below.
Type
Full-time
Experience
3+ yr

KOL Identification & Partnership Development

•

Proactively identify, evaluate, and onboard high-impact crypto thought leaders and content creators across key platforms (X/Twitter, Telegram, YouTube, TikTok, and Discord).

•

Negotiate and structure diverse collaboration models, including sponsorships, affiliate programs, and AMAs - ensuring complex KOL fee calculations align with budgetary targets.

•

Build and nurture sustainable, long-term relationships with top-tier Web3 influencers to consistently amplify brand authority and reach.

Campaign Strategy & Execution

•

Design and execute targeted KOL marketing initiatives specifically aimed at driving user acquisition, community engagement, and trading volume.

•

Collaborate closely with internal marketing teams to seamlessly integrate KOL activities with broader product launches, promotions, and regional events.

Performance Tracking & Reporting

•

Monitor critical KPIs (ROI, conversion rates, engagement metrics) using data analytics to continuously evaluate campaign performance and optimize ROI.

•

Deliver comprehensive, data-backed reports on partnership outcomes, budget utilization, and campaign effectiveness to key stakeholders.

Market & Competitor Analysis

•

Stay ahead of market shifts, emerging influencer networks, and competitor tactics within the Web3, DeFi, and broader crypto ecosystems to identify new growth vectors.
•

Minimum  experience :

•

3–5 years of experience in Business Development, Affiliate Marketing, Partnerships, KOL Management, or Growth Marketing.

•

2 years of experience in the Web3, crypto, fintech, or digital platform industry is highly preferred.

•

Bachelor’s degree in Marketing, Communications, Public Relations, or a related field.

•

Proven experience in KOL Management or Partnerships, with a strong preference for candidates from the Crypto or Web3 industry.

•

Native or fluent English proficiency, with exceptional presentation and high-stakes negotiation skills.

•

Strong data literacy and familiarity with analytics, including hands-on experience managing and calculating complex KOL payout models and commission structures.

•

A proactive, highly communicative self-starter who thrives independently and under pressure within a fast-paced environment.
Existing, active network or personal relationships with top-tier Web3/Crypto influencers, creators, and community leaders.
•

Competitive total compensation package

•

Various team-building programs and company events

•

And many more! Apply and let us tell you more!

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